As a practical aid and guide through the fair’s enormous range, the hit guide has firmly established itself as an informative and handy companion. Clearly illustrated with a well-structured overview, it provides details on the small and big highlights at the fair. The products registered by the exhibitors in the run-up to the event have been viewed, assessed and selected for the hit guide by the “hit scouts”.
The ‚Trend Check’ on page 06 to 15 gives an informative overview about the actual trends. The colour codes on the product pages are related to the corresponding trend subject and should support the search for special products.
